Seattle Website Design
Though brief, the call to action (CTA) is the final “push” to get people to convert. Testing options such as “Download Now” vs. “Read Now” vs. “I Want This!” and everything in between can help you to generate more leads or increase sales. However, if your CTAs consistently underperform it’s time to take a step back and evaluate your entire funnel. Even the best call to action can be doomed to fail if it’s not supported properly.
Here at Bear Creek Web, we’ve helped businesses and professionals in all types of industries create the perfect website to represent their brand. Through multiple consultations, Q&A sessions, and project implementations, we’ve seen companies face many of the same challenges when it comes to planning exactly what they need.
In previous posts we've discussed the separate aspects that go into creating a great experience for your website's visitors. In this final post, we'll wrap up the key points we've discussed so far, plus a few extra considerations that will truly make your site stand out.
We've already talked about setting goals for your website redesign, and how customer personas can help to inform the kinds of content you have on your site. Now we take a deeper look at how to organize your site to meet the needs of your customers based on those personas.
You likely already know the basic tenants of good SEO for your website, but did you know that effective website design can also be a powerful factor that helps your site show up higher in search engine rankings? Google's search algorithm evaluates more than just content and backlinks when it ranks your website. More and more, search engines take a holistic approach to website evaluation and ranking, so improper or sloppy web design can cost you in ways that you may not expect.