Web Design Blog

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Digital Strategy

Best Ways to Build Trust in Online Visitors, Part 1

Posted by in Digital Strategy on Wednesday, November 30, 2016

Trust plays a big role in whether or not potential customers decide to do business with you. Your website design shapes customers’ initial perceptions of your business – perceptions that can make or break a future sale. Here is our best advice on how to create a website that builds trust and equity in your brand.

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Web Metrics

Which Metrics Matter Most for Your Business?

Posted by in Web Metrics on Wednesday, July 27, 2016

With so much data available, it’s easy to get caught up in a deluge of information that makes it both confusing and frustrating to develop an actionable plan for growth. In this week’s article, we discuss ways to cut through the noise and find the right metrics to track for your business.

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Digital Strategy

Sneaky Ways to Read Your Customers' Minds, Part 2

Posted by in Digital Strategy on Wednesday, July 13, 2016

Ready for more tips on how to uncover user intent and create content that your customers are looking for? Part 2 in our two-part series covers even more ways to find out what your customers are thinking, and how you can use that knowledge to your advantage.

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Digital Strategy

Sneaky Ways to Read Your Customers’ Minds, Part 1

Posted by in Digital Strategy on Wednesday, June 29, 2016

Wouldn’t it be great if you could secretly tap into what’s going on in your customers’ minds when they browse your website? In our latest two-part series, we cover ways for you to delve into exactly what your customers are thinking, and how to take advantage of your newfound insight to better meet their needs.

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Digital Strategy

Maximize Brand Engagement Using These Copywriting Tactics, Part 2

Posted by in Digital Strategy on Wednesday, June 15, 2016

In part 2 of our blog series on brand engagement, we discuss ways to generate customer buy-in as well as actions you can take to boost customer loyalty and engagement after you close the sale.

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