Sneaky Ways to Read Your Customers’ Minds, Part 1
Posted by Kevin Mayer on Wednesday, June 29, 2016
Wouldn’t it be great if you could secretly tap into what’s going on in your customers’ minds when they browse your website? In our latest two-part series, we cover ways for you to delve into exactly what your customers are thinking, and how to take advantage of your newfound insight to better meet their needs.
Maximize Brand Engagement Using These Copywriting Tactics, Part 2
Posted by Kevin Mayer on Wednesday, June 15, 2016
In part 2 of our blog series on brand engagement, we discuss ways to generate customer buy-in as well as actions you can take to boost customer loyalty and engagement after you close the sale.
Maximize Brand Engagement Using These Copywriting Tactics, Part 1
Posted by Kevin Mayer on Wednesday, June 1, 2016
In the first part of our two-part series on brand engagement and copywriting, we discuss the link between great content and great conversion rates, as well as the first steps you need to take to create engaging content that gets people to take action.
5 Simple Ways to Transform Your About Page
Posted by Kevin Mayer on Wednesday, March 23, 2016
With so much focus on blog posts, content marketing and social media shares, it’s easy to forget about the foundation pages of your website. In this blog post, we show you how to take your About page to the next level with tips and techniques designed to build trust, boost interest in your brand, and get potential clients and customers to take action.
7 Smart Ways to Find Safe Backlink Options in 2016
Posted by Kevin Mayer on Wednesday, February 24, 2016
Backlinks continue to be one of the most important ranking factors in local SEO. Here are seven ways you can build a safe backlink portfolio that naturally boosts your organic ranking.