Web Design Blog

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The Insider's Guide to Website Content Promotion

Posted by in Digital Marketing on Tuesday, February 17, 2015

Digital Marketing

Great content marketing rarely happens at random. To gain the maximum benefits – targeted traffic, engagement, brand awareness, etc. – requires a deliberate plan that factors in the content, your target audience, and the best way to reach out to them. While there are many ways to structure your content promotion, one of the easiest is to use the 5W+H questions you probably learned ages ago, back in school.

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Did Your Website Redesign Hurt Your SEO?

Posted by in Website Design on Wednesday, February 4, 2015

Website Design

The start of a new year often gets companies energized to try new ideas – website redesigns are popular as businesses take stock of how to improve their online presence throughout the next year. While a redesign can offer many benefits, improper planning can lead to unfortunate results such as losing a coveted spot in search engine rankings. Here are three common scenarios in which a website redesign could harm your organic search rank and steps to take to reduce the risk.

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The secret to creative typography in web design [Quick Tip]

Posted by in Website Design on Wednesday, January 28, 2015

Website Design

In the past, web designers were very limited in their choice of typography. Times New Roman and Arial or Serif and Sans Serif were the standard available fonts and they left little room for creative expression. Fortunately with the advent of webfonts, this has changed.

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Doing SEO, Content Marketing, and Inbound Marketing the Right Way

Posted by in Digital Marketing on Thursday, January 8, 2015

Digital Marketing

If you’re like many business owners, you have multiple goals for your website that include ranking well in search engines, generating targeted traffic, increasing qualified leads, and sales Growth. All of these goals feed into one another.

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What is Responsive Mobile Web Design?

Posted by in Mobile Web Design on Monday, December 8, 2014

Mobile Web Design

As the name implies, a responsive design responds to the device the site is being viewed on and displays a page appropriately formatted for that device. It often times will also include a ‘click to call’ link at the very top of the page when viewed on a phone.

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